My dedication to excellence, achieving focused results, nurturing daily acts of kindness, and living a life of gratitude underpin BCX’s goal to equip premier brands with cutting-edge digital strategies. These strategies are designed to bolster customer interaction, brand loyalty, and financial performance.
Hi, I’m Tariq Alinur! A Brit by birth, American by choice, and an Expat that has lived across the globe. I am the CEO and founder of BCX, a Digital Transformation and Call Center Outsourcing company born out of the need to solve complex customer experience challenges – click here to learn more about BrainCX.
My guiding principles are: Strive for excellence in everything you do. Apply laser focus and effort to achieve results. Do as much good each day as possible and be grateful for all the blessings.
I always try to follow relentless pursuit of excellence, unwavering focus on delivering results, a daily commitment to kindness, and a heart brimming with gratitude. In him, you’ll find an embodiment of experience, passion, and unwavering dedication to helping businesses thrive through exceptional customer experiences.
Schedule a free consultation: Click Here
As the initiator of FirstRing, the first business process outsourcing (BPO) company in India, I have been at the forefront of the outsourcing industry. In my role as CEO and Country Manager for JP Morgan Chase in the Philippines, I was responsible for the creation of the company’s first Shared Services Center of Excellence, which now boasts a workforce of over 25,000 full-time employees. My experience further includes orchestrating Apple’s technical support outsourcing operations across multiple regions including the US, Brazil, China, the Philippines, France, and Malaysia, as well as managing the merger and integration of Cable & Wireless and Flow’s contact centers in the Caribbean.
In my tenure at Spirit Airlines, I led a transformative overhaul of the Reservation, Sales, and Guest Satisfaction departments by implementing a champion challenger model in various international markets and introducing the first SMS and WhatsApp customer support channels in the airline industry.
Drawing on these comprehensive experiences, I founded BCX with a vision to arm leading global brands with a multilingual, expert, and vibrant workforce. BCX strategically directs standard inquiries to cost-effective digital messaging services, while complex issues receive personalized attention through advanced video chat and voice support. Our strategy focuses on optimizing customer interactions in their preferred channels, ensuring high efficiency and lower operating costs.
Technology has evolved and enabled customers to leverage their smartphones, internet, and apps to purchase, complete a transaction, or resolve a service issue. I am currently working on building the next generation Digital Customer Engagement Platform that will transform the Customer and Agent Experience because brands are no longer built on just marketing but through experiences.
I can talk about technology and innovation all day long but here are some of my favorites:
Cisco: https://upshotstories.com/stories/362
Cheddar TV: https://youtu.be/YXNpOSd7FXM
In a world of ever-changing customer demands and fast-paced technology transformation, providing amazing customer support is every leader’s battleground. Strategic thinking, problem solving, and innovation are part of my DNA. I enjoy working closely with the “Unicorns” and industry leaders in the Technology, Hospitality, E-commerce, and Financial Services verticals. Brands can depend on me to design forward-thinking engagement solutions that will drive ROI and Customer Satisfaction.
Reach out and chat with me: Click Here
Process Optimization, App Modernization and CX Journey mapping to transform the Customer Experience of the World's leading brands.
Proving the thought leadership and strategy that achieves ROI.
Modernizing your tech stack with a proprietary No-Code platform that creates GenAI integration in days not years.
Access to a 24/7 Global Multilingual workforce.
Proprietary software that enables Omni Channel communication, and GenAI self service. Read more
Bespoke Contact Center solutions with a unified interface, freeing agents to prioritize customer experience.
Tariq Alinur, CEO of BrainCX Recognized in Continental Who’s Who Executive Press Release: Tariq Alinur – CEO
Skip the hold music and empower your customers with self-service options, answer their questions in real-time, and boost satisfaction – all at a fraction of the cost of traditional contact centers.
Skip the hold music and empower your customers with self-service options, answer their questions in real-time, and boost satisfaction – all at a fraction of the cost of traditional contact centers.
Our product experts will craft a personalized demo that showcases how we address your specific business challenges and opportunities.
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